Watch your competitors from the top
Good SEO works only over time. You need to know all search engine tricks to keep changing them when Google changes the rules.
You will see the first changes after 4 and 6 months, but also it is possible to get results after the first months.
To get results dependent on different factors like:
Level of competition in your sector.
Level of competition for your targeted keywords.
Your targeted area, i.e. local or global SEO
Of Course, Today Google ranks web pages (not only Web Sites) according to users’ necessities. “It is what users are looking for? So Google will rank you better”
Every time you create new content, it is another opportunity to rank for a target keyword related to your goals. The more high-quality content your post has, the wider you na connect keywords across your business’ organic search results.
As we explained above, google ranks according to 200 different factors that are changed 2 to 8 times per day.
So, the rules change every day and businesses that are ranking at the first page can be moved to the fifth page of google anytime.
SEO is not a magic formula. It is hard work that has to be improved every day, so tweaking 20 or 30 topics inside your Website will not bring you results.
If you play according to Google “rules”, your Website shouldn’t have any issues. But if you try to manipulate search engines with practices outside Webmaster Guidelines, Google will penalize you for violating it.
This basically means that your Website is using Black Hat SEO to be high in search results, or someone else is using Negative SEO or Grey Hat SEO techniques to bring to your site suspicious backlinks to your website with the intent of causing harm. Harming your competitors makes room for you to move up in search results
ASO | App Store Optimization
So if you have an App, you need to do what you can to make sure that you rank on the first page, and also your App will be related to other searches.
This is why Google introduced Accelerated Mobile Pages (AMP) a few years ago and uses a different algorithm.
If your Desktop SEO and Mobile SEO have a great score, Google will connect dots between your Desktop and Mobile to rank you higher.
SEO content is topic-content created with the goal of attracting interesting traffic on the searched keyword.
Actually, there is no such thing as SEO without content. You need words, articles, substance, keywords, graphics, statistics, etc.